Why Mura?

Content Personalization

The Mura Digital Experience Platform takes personalization beyond widgets — allowing you to control every aspect of the digital experience for your users, creating conversations, not just clicks.

Deliver experiences based on:

  • Behavior
  • Location
  • Account
  • Firmographics
  • Referrer
  • Triggers from Other Systems

"It's not about individual pieces of content. It's about the overall experience that we create for people and how we tie it all together."

- Carla Johnson, Co-Author, Experiences: the 7th Era of Marketing