Getting your content marketing analysis right isn’t just about finding out how successful your strategy is and validating it to stakeholders. It’s the only way you’ll be able to make your content marketing strategy better and use it for achieving business goals.
In this post, we explain what the GDPR is, how it impacts you, what implications it might present for doing business in the United States, as well as the Eurozone, and how Mura will help you maintain compliance.
Data visualizations that don't communicate a larger story don't succeed. While data lends authenticity to a story, when the story is overwhelmed by it, and context takes a back seat, you run the risk of completely losing your audience. Jon Gatrell from Pragmatic Marketing explores the steps to balance your data, design, and messaging.
Once we understand what influences how people make decisions, we can look at how they rationalize the decisions they end up making. By understanding the interconnected and constantly shifting decision-making framework buyers use, it makes it easier to get our heads around how 21st-century customers make choices with their money.
In this webinar, host Grant Shepert will demonstrate how managing a multilingual website with the Mura Translations plugin is a piece of cake.
As marketers adapt their strategies to enhance personalization efforts to a human level, an ongoing challenge is to scale that personalization to stay consistent through multiple channels.
MuraCon is the only conference dedicated to the Mura platform. Muracon 2018 was held at the Sheraton Grand in downtown Sacramento, on April 5 & 6, preceded by a sold out day of pre-conference training.
With the rise of the Internet, consumers today have access to gazillions of information pieces. It is the dialogue between consumers and companies which is critical to the practice of creatin
Docker Captain and MuraCon 2018 keynote speaker Bret Fisher joins host Michaela Light on the CF Alive! podcast to talk about the ways that Docker containers have revolutionized much of how we build, ship, and run software, and the key benefits for choosing to deploy applications on the Docker toolset.
When it comes to lead generation with Facebook ads, your digital content plays a much bigger role than with AdWords or traditional display ads.
Wise business executives, content marketers, developers, and programmers understand that clarity is king in every aspect of their digital careers. And they use story to hack through the clutter, rise above the noise and be heard. Join Park Howell from the Business of Story in this webinar that will show why storytelling is much more than a marketing buzzword. Learn how to use this critical human skill to cut through the digital noise with your code, content and career.
Business storytelling in the digital world is like programming code: The cleaner it is the better the user experience. Park Howell from The Business of Story explains why the power of person-to-person communication is much more than a “soft skill”.